Collect what you can’t.

Understand how people interact with your business in real life and deliver behaviour based communication every step of the way.
Collect. Analyse. Segment. Engage.

Behavioural marketing automation

Built for Hotels, Shopping Malls, Restaurants and Venues to collect customer data, build customer loyalty and increase revenue

We are very happy with Simps service for automatic communication with our guests. In under a year we've collected over 8500 unique GDPR-compliant customer profiles. We have set up automatic communication so guests will receive the right message at the right time. Our guests are better informed about our services and giving a great customer experience increases customer loyalty. We focus on getting more direct bookings and our automated campaigns delivers results that are more than 300 % above industry average.
We are really happy with Simps ability and willingness to tailor and adjust towards our wishes and needs. We are looking forward to a long term relationship with Simp.

Sara JohanssonFreys Hotels

Companies that love us

Get to know your customers through deep insights and engage them with highly targeted campaigns.


Our solutions gives your customers totally transparency and control over their data.

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Automatic Data Collection

Get data-driven insights with powerful segmentation and precision targeting.

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Drive Engagement

Send automated behavioural communication at the perfect time with personalised messages.

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We Integrate

Easy integration with existing systems. Our open API integrates with the systems you already use. 

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With Simp, Galleriet`s customer club increased by 25% within the first 36 days. Over the next 10 months, the customer club more than tripled.

Hågen SolheimCEO - Galleriet Shopping Center

One customer achieved this in 10 months

Feb. 2018

Active hotels
Unique profiles
Accepted marketing

Dec. 2018

Active hotels
Unique profiles
Accepted marketing

Before we started our collaboration with Simp there were a lot of unanswered questions in regard to the GDPR and how we were going to adapt to the new EU-legislation. Simp helped us build up our customer databases again, automatically and in record time. Additionally, we have enlisted the help of Simp’s Marketing team to tailor and produce the communication that goes out to our guests both during and after their stay. Simp’s systems also allow us to cross-market all our hotels through this marketing. We regard Simp as a valuable and long-term partner in helping us navigate the ever-changing digital landscape. Their innovation and adaptability is of great value to us at Kronengruppen.

Terese AlbertoController - Kronen Hotels

After I started at Dr. Holms as a new hotel director, there were several things to get acquainted with, including SIMP and their technology. After a informing video meeting with their marketing department I could see the strengths and benefits of continue a collaboration with SIMP. They then presented and launched a strategy for automating communication with our guests, and activated the product with short delivery time. After just over one week we discovered value that follows from this.

Håkon Olaus AsmundvaagHotel Director - DR. HOLMS HOTEL

With Simp we simple and automatically collect GDPR approved customer data. In addition, we work closely with the Simps Marketing department, which produces, analyzes and optimizes all automatic communication to our guests both during and after their visit to PS: hotel. We are pleased with the results, and look forward to working with Simp in the years to come!

Ola ThorsenReception Manager - PS:Hotels