Email marketing continues to deliver the highest ROI compared to other marketing channels including social media, paid search and direct mail.
Building a GDPR-compliant database for use in targeted-email marketing can be time consuming and challenging.
That’s why Simp has created a software solution that sits on top of existing WiFi systems, apps, booking system, or other data sources to collect high quality user data from your visitors – on autopilot.
The collected profiles can be used in hyper-targeted marketing. Segment your campaigns based on visitor demographics, behavior and other factors to provide your audience with the right message at the right time.
This results in a better experience for your visitors – they get receive more relevant content, which results in higher ROI for your campaigns.
Read below to see how this works in action.
This one-time campaign was sent to a targeted group of profiles a single customer collected with Simp.